South Dakota took me by surprise—in the best possible way. What started as a family road trip one year after COVID turned into a journey through dramatic canyons, iconic landmarks, wild west history, and unexpected beauty at every turn.

From the towering rock spires of Custer State Park to the winding serenity of Spearfish Canyon, this state is packed with places that make you stop the car, grab your camera, and just soak it all in.

Whether you’re into scenic drives, quirky roadside stops, or trails that lead to waterfalls and historic towers, these seven destinations offer something unforgettable for every kind of traveler. Buckle up—South Dakota is calling, and you’re going to want to answer.

7 South Dakota Famous Landmarks You Must See

1. Spearfish Canyon

Spearfish Canyon is hands-down my favorite spot in all of South Dakota—and that’s saying something! The moment you enter the canyon, it feels like you’ve stepped into a hidden world carved by nature over millions of years. Towering limestone cliffs rise dramatically on either side of the winding road, while Spearfish Creek runs alongside it, sparkling in the sunlight.

It reminds me of tv shows and movies that feature settlers building their home by a small creek. The entire drive is only about 22 miles long, but every twist and turn offers a new jaw-dropping view.

What sets Spearfish Canyon apart is the variety of natural features packed into one scenic stretch—dense forests, waterfalls, wildlife, and rugged rock formations. It’s one of those places where you’ll want to roll the windows down, take it slow, and stop often.

The waterfalls are absolutely amazing and you’ll want to carve out some time to stop at one of the pull-offs on the side of the road. Waterfalls like Bridal Veil Falls, Roughlock Falls, and Spearfish Falls are all easily accessible, and the surrounding trails offer peaceful hikes with postcard-worthy views.

Tucked away in the northern Black Hills, Spearfish Canyon is located just north of Rapid City and west of the historic town of Deadwood. Whether you’re driving, hiking, or simply stopping at an overlook, this canyon invites you to slow down, breathe deeply, and just take it all in.

A car driving down a mountain road through Spearfish Canyon Scenic Byway with mountains in the background.

When is the best time to visit?

The best time to visit Spearfish Canyon depends on what kind of experience you’re looking for.

In fall (late September to mid-October), the canyon transforms into a brilliant display of gold, orange, and red as the aspen and birch trees light up the landscape—making it one of the most popular times to visit. The colors are breathtaking and perfect for photography or a peaceful scenic drive.

Summer (June through August) is ideal for hiking, biking, and exploring the waterfalls like Roughlock Falls and Bridal Veil Falls. The weather is warm and the trails are lush and green.

If you’re looking for fewer crowds and a peaceful retreat, late spring (May to early June) brings blooming wildflowers and rushing waterfalls from snowmelt.

Even in winter, the canyon is stunning in a totally different way. Snow blankets the cliffs, and icy waterfalls sparkle in the cold. It’s a quieter time, but if you’re prepared for winter conditions, it can be magical.

2. Custer State Park

My second favorite spot in South Dakota! Custer State Park! There are so many wonderful things about this area.

Needles Highway

Driving through Needles Highway in Custer State Park was one of the most thrilling parts of our South Dakota adventure. We were on a guided tour that included stops at Mount Rushmore, the historic State Game Lodge, and several scenic routes—but nothing quite compared to the jaw-dropping experience of winding through Needles Highway.

This 14-mile stretch of road is famous for its sharp turns, granite spires, and jaw-droppingly narrow rock tunnels. One of the most unforgettable moments? Squeezing through the Needles Eye Tunnel, which is only 8 feet wide and 9 feet 9 inches tall. Now picture that—with a full-sized tour bus! Yes, we actually rode through that tiny passage in a massive tour bus. Everyone held their breath, cheered, and snapped photos as we crept through with just inches to spare. It was part adrenaline rush, part natural wonder.

The highway gets its name from the dramatic granite “needles” that rise skyward, shaped over time by wind and erosion. It’s like driving through a stone cathedral sculpted by nature. If you’re a fan of scenic drives with a side of adventure, Needles Highway is a must.

A view of a Cathedral Spires from inside a car while driving on Needles Highway at Custer State Park, South Dakota.

State Game Lodge

If you’re looking for an unique and historic place to stay in Custer State Park, the State Game Lodge is a standout option. Nicknamed the “Summer White House,” this grand stone and wood lodge once hosted Presidents Calvin Coolidge and Dwight D. Eisenhower during their visits to the Black Hills. Walking its halls feels like stepping back in time—but with all the modern comforts.

The lodge offers a variety of accommodations, from cozy historic rooms inside the main building to rustic yet charming cabins scattered throughout the property. Whether you’re here for a romantic getaway or a family adventure, there’s something timeless and tranquil about staying in the middle of the park.

When we visited in June, we had the chance to wander the grounds, take in the peaceful scenery, and enjoy a relaxed lunch in the lodge’s elegant dining room. The atmosphere was warm and welcoming, with large windows that let the natural light pour in and views that made us want to linger a little longer. Even if you’re not staying overnight, the State Game Lodge is worth a stop—whether for a meal, a bit of history, or just a peaceful moment in the pines.

Sylvan Lake

If you’ve seen photos of Sylvan Lake, you already know why it’s one of the most beloved spots in Custer State Park—and when we arrived, we saw it with our own eyes… along with what felt like everyone else in South Dakota! It was busy, and while we only had a few minutes to soak it all in, even that short stop left an impression.

Nestled among towering granite formations and pine-covered hills, Sylvan Lake looks like something out of a fantasy novel. The water is a brilliant blue-green, and the boulders rising from the lake give it a magical, almost otherworldly feel. We didn’t have time to do the full loop trail around the lake (something I definitely want to come back for), but even just standing near the shoreline was worth the stop.

We watched as kayakers and paddleboarders glided across the calm surface. It looked peaceful, fun, and so inviting. If you’re bringing your own gear—or want to rent some nearby—this is the perfect place to slow down and enjoy the water.

Next time, we’ll plan for more time here. A picnic, a paddle, and that scenic loop trail are definitely on our list for a return trip!

3. Crazy Horse Memorial

No trip to South Dakota is complete without a visit to the Crazy Horse Memorial. This monumental work-in-progress is far more than just a sculpture—it’s a powerful tribute to Native American history, culture, and resilience.

Construction began in 1948, and to this day, work continues on what will eventually be the world’s largest mountain carving. When completed, it will depict the legendary Lakota warrior Crazy Horse atop his horse, pointing into the distance. Crazy Horse is remembered for his bravery and leadership—most famously for his role in the Battle of the Little Bighorn, where he fought fiercely to protect his people’s way of life.

Unlike Mount Rushmore, which was federally funded, the Crazy Horse Memorial is built entirely through private donations and admission fees, making every visit feel like you’re supporting a living legacy. In addition to the carving itself, the site includes the Indian Museum of North America and the Native American Educational & Cultural Center, where you can explore exhibits, watch cultural performances, and learn from Native artists and storytellers.

Standing at the base of the mountain and seeing the scale of the work up close is truly awe-inspiring—and knowing that it honors the enduring spirit of the Lakota people makes it even more meaningful.

When is the best time to visit?

The Crazy Horse Memorial is open year-round, but late spring through early fall (May to September) offers the best experience. During these warmer months, the carving is more visible in clear weather, and the site hosts special events and cultural programming that bring the memorial to life.

If you’re hoping to catch one of the most unique experiences, plan your trip around the Legends in Light laser show—a stunning evening display projected onto the mountain that runs nightly from late May through September. You might also catch a volksmarch—a public hike that allows visitors to walk up to the arm of the monument, offered in June and late September. These are rare opportunities and well worth timing your visit for.

Summer is the busiest season, but also the most vibrant, with Native American artists-in-residence, live performances, and expanded museum hours. If you prefer fewer crowds, early fall (mid-September to early October) offers mild weather and beautiful autumn colors in the surrounding Black Hills, plus a more relaxed pace at the memorial.

4. Deadwood

My husband was hooked on the HBO series Deadwood—gritty, raw, and packed with drama. If you’ve seen it, you’ll understand why he couldn’t wait to see the real place. And if you haven’t watched it yet, I recommend cueing it up before your trip. It’s the perfect mood-setter for a town that still echoes with the spirit of the Wild West.

Deadwood, South Dakota is a gold rush town frozen in time. In the 1870s, it was a magnet for outlaws, prospectors, gamblers, and gunslingers, all drawn by rumors of gold in the Black Hills. The town boomed almost overnight, becoming one of the most lawless, colorful places in the American frontier. It’s where Wild Bill Hickok was famously shot while holding aces and eights—now forever known as the “dead man’s hand”—and where the larger-than-life Calamity Jane left her mark on history.

Today, Deadwood masterfully blends its rough-and-tumble past with modern-day charm. The original architecture has been beautifully preserved, and the wooden boardwalks still line the streets, just like they did 150 years ago. You’ll find saloon-style bars, boutique shops, casinos, and even haunted hotels with creaky floorboards and plenty of stories. Daily shootout reenactments on Main Street add to the fun, and if you’re lucky, you’ll hear old-time piano music drifting from a doorway.

When is the best time to visit?

Deadwood really shines from late spring through early fall. May to October is prime time, with lively festivals, warm weather, and a full schedule of events that bring the town to life. In June, you can catch Wild Bill Days, complete with live music, a classic car show, and fast-draw competitions. September brings Deadwood Jam, a music festival tucked into the hills that combines the town’s historic soul with a modern rhythm.

Summer weekends can be bustling, but they’re worth it for the energy and entertainment. If you prefer a quieter experience, go in early fall when the crowds thin out and the surrounding Black Hills blaze with autumn color.

Even in winter, Deadwood has its charm. Twinkle lights line the boardwalks, the casinos are warm and inviting, and nearby slopes like Terry Peak make it a great home base for skiing and snowmobiling.

5. Badlands National Park

The first time I caught a glimpse of the Badlands, we were driving west from Sioux Falls, and suddenly—there they were. Rising from the flat prairie like something from another planet, jagged formations of striped rock and sculpted buttes stretched out toward the horizon. It was absolutely mesmerizing, almost like nature pulled back a curtain and revealed one of her wildest masterpieces.

We approached from the east entrance, and that drive alone felt like a scenic show. Every turn brought a new view: deep canyons, towering spires, and bands of color layered through the rock like a desert sunset frozen in stone. The Badlands Loop Road (Highway 240) is a must-do, especially at golden hour when the rocks seem to glow.

We didn’t camp overnight, but I’m already dreaming of returning to park our RV right on “the Wall”—a high ridge that overlooks miles of dramatic landscape. Imagine watching the sunset in all its glory and waking up to sip morning coffee with that view! There are several places along the Sage Creek Rim Road and The Wall that offer dispersed camping with unforgettable sunrises and star-filled skies. It’s high on my RV bucket list.

Whether you’re looking for easy hikes like the Window or Notch Trail, or more adventurous treks through the backcountry, Badlands National Park delivers. It’s not just a photo stop—it’s a full-on experience of quiet, rugged beauty and deep geologic history.

Fun Fact: If you love the Badlands, check out Little Jerusalem Badlands State Park in western Kansas. It’s like a mini version with its own impressive chalk formations and prairie views—perfect for a side trip if your route takes you that way.

6. Wall Drug Store

Is it even a trip through South Dakota if you don’t stop at Wall Drug? This kitschy roadside attraction has been luring travelers off I-90 for nearly a century with promises of free ice water, five-cent coffee, and homemade donuts—and honestly, it delivers.

Speaking of donuts, let me just say: they’re worth every bite. Pillowy, sweet, and perfectly fried—they might not be famous yet, but they should be. We grabbed a couple and they were absolutley one of the best donuts I’ve had! And as someone who genuinely loves ice water (yes, I’m that person who gets excited about perfectly cold water), I was ridiculously happy to take part in the tradition that made Wall Drug famous in the first place.

Back in the 1930s, Wall Drug started offering free ice water to hot, dusty travelers crossing the prairie—and today, they still do. It’s not only refreshing, it’s historic hydration.

One of the most fun parts of the drive is spotting all the Wall Drug billboards along the interstate. They start hundreds of miles away, and estimates say there are over 300 billboards in total across multiple states. Some are funny, some are quirky, and all of them build up the hype like no other roadside stop.

wall drug south dakota billboard on the side of the highway

As pressed penny collectors, we were on a mission the second we walked through the door. Sure enough, we found the pressed penny machine tucked away among the shops. We added a couple new pennies to our collection and checked it off our road trip scavenger hunt list.

When is the best time to visit?

Wall Drug is open year-round, but the best time to visit is late spring through early fall, when most of the shops, attractions, and the backyard area are fully open. Summer can get crowded, especially midday, so if you want to beat the tour buses, try visiting early in the morning or late afternoon. And don’t forget to bring a few quarters for the penny machine!

7. Mount Roosevelt Friendship Tower

Just a short drive from Deadwood, the Mount Roosevelt Friendship Tower offers more than just a quiet memorial—it’s a peaceful pocket of beauty and history tucked into the Black Hills. From the parking lot, it’s only a short walk to the tower, but the experience stays with you long after.

On the way to the monument, you’ll come across a stunning overlook that stopped us in our tracks. The rolling green hills, layers of trees, and sweeping views reminded me of the Flint Hills in Kansas—absolutely gorgeous and unexpected in the rugged Black Hills terrain.

The tower itself is a simple but powerful stone structure built in 1919 as a tribute to President Theodore Roosevelt. After Roosevelt’s death, his longtime friend Seth Bullock—Deadwood’s first sheriff and a frontier legend—had the tower erected to honor their deep and genuine friendship. Climbing the steps inside gives you a view not just of the surrounding forest, but of a lasting legacy between two men who helped shape the American West in very different ways.

But as meaningful as the tower was, the most memorable part of our visit came on the walk back to the parking lot. We were following the loop trail, enjoying the scenery, when suddenly my husband came to a dead stop ahead of us.

He’d heard it first—the rattle. A rattlesnake we believe, hidden just off the path, was letting us know we were a little too close for comfort. Every time he stepped, the rattle started. When he froze, so did it. I seriously considered doubling back, but we decided to rush through the last stretch with adrenaline pumping and eyes peeled. We made it out snakebite-free… but with a memory we’ll never forget!

South Dakota surprised us with its beauty, history, and unforgettable moments—from rattlesnakes on hiking trails to donuts that deserve their own fan club.

Whether you’re planning your first trip or returning for another adventure, these seven stops offer the perfect mix of awe-inspiring nature, rich culture, and just the right touch of roadside quirk.

If you’re ready to explore scenic drives, paddle on pristine lakes, or hunt for the next pressed penny machine, start building your South Dakota itinerary now.

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